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Conference & Event Logistics Educational Forum
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Conference & Event Logistics Educational Forum
November 16 - 17, 2017
American University
 Washington, DC

The Conference & Event Logistics Educational Forum will take place at American University in Washington, DC.

Schedule (Preliminary)

November 16      

8:30 a.m. – 9:00 a.m Registration
9:00 a.m. - 10:30 a.m. Welcome and Keynote speaker
10:45 a.m. – 12:15 p.m. Module 1 and 2
12:30 p.m. – 1:30 p.m. Lunch
1:45 p.m. – 3:15 p.m. Module 2 and 3
3:30 p.m. - 4:30 p.m. Ignite Sessions
November 17
8:30 a.m. – 10:00 a.m. Module 1 and 3
10:15 a.m. – 11:15 a.m. Presenter Panel Q&A
11:15 a.m. – 11:30 a.m.         Closing and Evaluations

: Attendees will be assigned a group during on-site registration and rotate between the three modules listed below.

Ignite Sessions: Informal conversations in roundtable format to discuss module topics from earlier that day. Attendees will choose a group based on their operations demographics.

Presenter Q&A: Attendees will have the chance to ask additional questions and/or discuss in depth the methodology of all three modules previously presented. be assigned to one of the previous day's modules to discuss in depth the methodology of that module and give feedback.

Educational Content


How to Influence Decision Makers: Promote Your Ideas, Issues, Projects and Programs
Presented by: Paul O. Radde, Ph.D, The Thrival Institute

Feel powerless? Lack influence? You can influence decision makers and develop credibility at any level or position in the organization. Get decision makers to accept and advance your ideas, issues, projects or programs. This highly interactive session provides real world, time tested skills to deal effectively with your boss, colleagues, clients, attendees, team members, committee members, subordinates, legislators, and even your local PTA.  Develop a timeless step by step strategy.              

  • Explore the ‘velcro effect.’ 
  • Communicate to include decision makers of all temperaments. 
  • Rehearse and Get Feedback from your pitch for the decision maker back home. 
  • Persuade the decision maker  to ultimately become self-persuading.

Learning Objectives: 

  • Distinguish Influence from the Manipulative practices that build resistance.
  • Devise a timeless step-by-step comprehensive Influence strategy that applies to all situations.
  • Get feedback on your pitch to your actual decision maker. 

Dr. Paul O. Radde, Ph.D., is an author, psychologist and organizational development consultant. The Wall Street Journal Sales Department, the Presidential Management Fellows program, Women in Communication, ASAE, and U.S. Chamber of Commerce Organizational Leadership Institutes have benefited from Dr. Radde’s engaging, interactive influence skill building seminar that increases professional effectiveness and self-empowerment. Paul lives in Austin, Texas, and is an avid racquetball player, skier and horseback rider.



When is the Best Time to Get Your Event Technology Management (ETM) Partner Involved?

Presented by: Maureen Dee, Account Manager and Jason Showers, Vice President of Productions, Advanced Staging Productions

When should you call your audio visual (AV) company to manage your event? What are the essential planning steps to help make your event successful?  How will your event look in your real world environment?  In this session you will be introduced to the key benefits of Event Pre-visualization, get familiar with some of the software packages available and become versed enough with the terminology to begin working with your Event Technology Partner on visualizing your next event.

Learning Objectives:

  • Learn about an approach to event production that simply delivers more for clients than typical AV companies; ETM is a collaborative process that begins with the goal of the event in mind and drives toward achieving that objective in the most efficient and effective way possible
  • Understand some of the software packages and be able to have an intelligent dialogue with your ETM partner about how to a produce concept renderings and accurate models for Pre-visualization
  • Leave with the knowledge of changing your AV company from a commodity to an Event Technology Management Partner


Making Memorable Moments: Where to Start and How to Afford Them

Presented by: Michele Eicher Whiteside, Director of Advancement Events, University of Mary Washington

In a world of collegiate events where the mantra is “we’ve always done it like that,” how can we keep things interesting and current without breaking the bank. In this session we will

discuss ways to watch the current trends in events, from keeping a Pinterest board to attending industry conferences. Decide the best methods for generating new ideas for your annual events that might be different than the previous year. At the same time understanding that change can be difficult for both those who are planning the event and those attending. We will discuss how to develop relationships with campus partners to assist in maximizing your small events budget. As well as finding community partners and vendors who are willing to negotiate, because when your event is amazing…they look amazing. As a group we will develop tips and tricks on how to envision décor, craft food and drink ideas, discover the latest talent, shop around for the best deals, finagle return policies and in the end prove ourselves to be an indispensable event expert.

Learning Objectives:

  • Identify resources to use in watching trends in food, décor and entertainment
  • Discover tips on creating maximum impact with minimal budget
  • Develop tips and tricks for staying fresh in a “wash and repeat” event culture


Meeting Architecture  -  An Immersion Experience to Forge Relationships & Boost Audience Dynamics 

Presented by: Paul O. Radde, Ph.D, The Thrival Institute

How does the audience experience the room sets you provide? How do you improve that experience immediately? Learn three principles to design, troubleshoot, and set any meeting space. Increase your own “authority” as a meeting planner or event facilitator. Boost audience dynamics, ability to see and hear, comfort, safety, access, and even capacity. Experience three (3) demonstrations that illuminate the problem with straight rows, chevron, rounds and small meeting sets. Then capture viable alternatives to these bad sets, to facilitate audience enjoyment, learning, and networking. You will never look at a meeting space in the same way. Capture quick ways of providing access to middle of row chairs, setting up the room last minute, using seating as an ice breaker. Learn the latest in optimizing learning environments. 


Learning Objectives:

  • Develop professional authority based on your experience of three (3) demonstrated setups to increase engagement and improve the learning environment
  • Learn three (3) basic principles with which to design, troubleshoot and set a meeting space
  • Develop viable, immediately implementable learning environment designs to apply in meetings, seminars, and banquet/meeting setups

Registration Rates

Register before 10/20/2017
Register after
ACCED-I Member $325 $350
Nonmember $375 $400

Included in your registration fee is all educational content and Thursday lunch.

ACCED-I Financial Policy/Cancellation/Refund Policy:  ACCED-I accepts checks (U.S. funds only) and all major credit cards. Notification of cancellations received by ACCED-I by Friday, October 27, 2017 will be refunded, less a $50 administrative fee. Replacements are welcome.  No-shows are responsible for payment in full.  No refunds will be made after October 27, 2017.  If registration is made after October 27th, the above policy still applies.

ACCED-I Federal ID Number 84-1023816


Each year, thousands of guests from across the globe travel to Washington, DC to host and attend professional conferences, complete academic internships, or enroll in summer session courses at American University.

In 2016, American University hosted more than 80 conferences and events and more than 650 summer interns on our campus!

We are located within a few miles of some of DC's most historic sites. Art, history, culture, shopping, entertainment, championship sports- it's all here. The galleries, restaurants, stores, and parks of DC are at your fingertips. Explore the National Mall, shop the many stores of Georgetown, or visit one of the many Smithsonian Museums in and around the DC Metro Area.

The dynamic and international District of Columbia can be your summer campus and your summer home. Come enjoy all that this city and American University have to offer!

Lodging Information

Please make your reservation at  the Courtyard by Marriott Chevy Chase following these booking instructions for American University (AU) guests:

Book online by clicking here.
Once on Courtyard Chevy Chase website, enter check in and departure dates on the left side of the page
Select “Special Rates & Rewards”
Select “Corporate/Promotional Code”
Enter AU corporate code “U5V”
Enter additional contact information to complete reservations

The block of rooms at the Georgetown University Hotel & Conference Center expired on October 2 and is currently full.