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Event Management Educational Forum
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Event Management

November 7-8, 2019
University of Wisconsin Madison - 
Madison, WI


November 7,  2019     
8:30 am – 9:00 am      Registration     
9:00 am - 10:30 am Welcome and opening  
10:45 am – 12:15 pm Module 1 and 2   
12:30 pm – 1:30 pm Lunch    
1:45 pm – 3:15 pm Module 2 and 3
3:30 pm - 4:30 pm Ignite sessions
November 8, 2019  
8:30 am – 10:00 am Module 1 and 3
10:15 am – 11:15 am Presenter panel Q&A
11:15 am – 11:30 am Closing and evaluations  




Finding Your Hidden Power-Ups

Presented by: Kirsten Stava, Operations Manager, California State University, Fullerton

“My projector won’t power up and the event starts in an hour!” “My guests are arriving, and the road is blocked off!” “Our clients have down time, where can we send them?” Problems like this can be exhausting and stressful to handle for event planners and managers, but there are multiple opportunities on a university campus to power up, prepare for, and successfully handle your event crisis. In this session, we’ll discuss best practices we’ve learned over the years to ensure not only smooth execution of events within our own buildings and areas, but how to work with other departments and entities to promote excellent event experience across the campus.”

Learning Objectives:

  • Find and capitalize on campus relationships to best facilitate your events
  • Identify potential risks or problems and mitigate negative outcomes in event management
  • Understand the pros and cons of both centralized and decentralized campus event management

Mastering the Art of Event Planning on a College Campus

Presented by: Michael Baker, Director of Event Management, Franklin & Marshall College

College campuses host a multitude of events throughout the year.  These events can vary in size, scope, and audience.  They can also be challenging to execute.  This session will cover all aspects of event management from A-Z.  You'll discover what it takes to strategically and successfully plan and coordinate events on a college campus.  The content of this session will broadly cover the key aspects of event planning such as how to develop an effective event plan, create a detailed logistics plan, and execute a flawless event.  Strategic tips and practical advice will be shared while discussing ways to overcome obstacles and challenges encountered when planning events on a college campus.

Learning Objectives:

  • Demonstrate a comprehensive knowledge of the details involved in creating and designing a successful event with access to 21 free event planning templates
  • Learn some of the biggest mistakes made by event planners and how to avoid them
  • Discover proven and practical event management tips you can successfully implement on your college campus

Master Calendar and Priority Event Scheduling

Presented by: Alicia Ferguson, Event Coordinator, Temple University

Master calendar and priority scheduling allows schedulers to ensure that all university events will have the appropriate space needed for major events. Master calendar events are events that happen yearly and are generally around the same time each year. Priority events are those that may not have the same date but need a particular space on campus in order for the event happen i.e. based on size, scope, tech needed, etc. We will cover steps used to make this process successful.  Attendees will learn how to create a time frame for requests to be submitted; how to review requests for conflicts and determining which event will get the space; how to explain why they were not given the space and determine the next best course of action; to finalizing and sending all confirmations.

Learning Objectives:

  • Create a priority scheduling list that works for your department year after year
  • Utilize your event space for its full potential
  • Determine viable alternatives to keep your departmental clients happy 


(Before 10/4/2019)
Register after
ACCED-I Member $325 $375
Nonmember $375 $425
Student $275   $325  
Included in your registration fee is all educational content and lunch on Thursday. 

 Budget Tight? 

Click here for the How to Gain Approval to Attend cost/benefit worksheet that you can give to your supervisor. 



ACCED-I Financial Policy/Cancellation/Refund Policy:  ACCED-I accepts checks (U.S. funds only) and all major credit cards. You are considered registered for this event if you register and either pay or request to be billed for your registration.  Notification of cancellations received by ACCED-I by Friday, October 18, 2019  will be refunded, less a $50 administrative fee. Replacements are welcome.  No-shows are responsible for payment in full.  No refunds will be made after October 18, 2019.  Should registration fees not be paid by the dates listed, you are still responsible for all cancellation related fees.  If registration is made after October 18, 2019, the above policy still applies.

ACCED-I Federal ID Number 84-1023816


A block of rooms has been reserved at the Graduate Madison for forum participants for a special rate of $112 + taxes and fees per night.

Please make your reservation online here, or by calling the reservations department at (608) 257-4391. Please mention the group block ACCED-I Educational Forums to receive the special rate. Reservations must be made by October 7, 2019. 


ACCED-I is a CMP Preferred Provider. The program(s) identified with the CMP Preferred Provider logo meet the requirements to receive continuing education (CE) credit for the Certified Meeting Professional (CMP) credential. All qualifying activities also indicate how many CE credits attendees will receive for participating. In order for these records to be accepted by the Events Industry Council (EIC), the email used for your ACCED-I registration MUST match (case sensitive) the email provided to the EIC for your account. The use of the CMP Preferred Provider Pre-Check logo is not an endorsement by the Events Industry Council of the quality of the session. For more information about the CMP credential or CMP Preferred Provider Program, please visit